Kevin Fischer is a veteran broadcaster, the recipient of over 150 major journalism awards from the Milwaukee Press Club, the Wisconsin Associated Press, the Northwest Broadcast News Association, the Wisconsin Bar Association, and others. He has been seen and heard on Milwaukee TV and radio stations for over three decades. A longtime aide to state Senate Republicans in the Wisconsin Legislature, Kevin can be seen offering his views on the news on the public affairs program, "InterCHANGE," on Milwaukee Public Television Channel 10, and heard filling in on Newstalk 1130 WISN. He lives with his wife, Jennifer, and their lovely baby daughter, Kyla Audrey, in Franklin.
This one’s not tough to figure out.
While Starbucks struggles, McDonald’s business is booming.
I’ve never understood the Starbucks attraction. Their pastries are very good, but I’ll be damned if I’m going to pay those latte, café au lait, cappuccino prices. Some of my colleagues at the state Capitol patronize the Starbucks on the Capitol Square several times a day. You can set your watch to their daily ritual.
McDonald’s had toyed with doing away with their dollar menu. I wouldn’t, not with profits soaring.
As for the coffee, with no apologies to the coffee snobs, the McDonald’s brew is cheaper and pretty good. In this survey, it’s the preferred choice.
Want something more current? A new national survey by the Pew Research Center's Social & Demographic Trends project shows that a slight plurality would rather live in a place with more McDonald's (43%) than one with more Starbucks (35%).